YouGov study: More than one in four Americans indulge in games of chance
It took over several years for the State Treaty in USA to come into force. Again and again the European Court of Justice complained about the American interpretation of the contract. But since July 1st, the contract has finally entered into force with its over 200-page paper. There are stricter rules for the players, but behind which there are more security and transparency than before. The great concern that the new contract will inhibit the market has not been true. A new study by YouGov shows that gambling in USA is more popular than before. The institute used a unique tool for this, which was used for the first time and is supposed to give a global overview of the industry.
Every fourth person in USA plays regularly
According to the market and opinion research institute YouGov, everyone in USA uses more than one in four (27 percent) at regular intervals. Charge for games of chance Online casinos and sports betting. The players stated that they spend at least 25 $ per month. Eleven percent invest more than 25 $ and 16 percent less.
Sports bets are in the foreground among the players. Football in front of tennis bets predominate. Among the respondents have given bets on football games in the past twelve months. Nine percent were given to tennis encounters. Around eight percent take part in immediate winning, such as scratch -ups. 4 percent of the respondents stated that the bingo and poker play.
Slots are also played
The study shows that around five of the respondents in online casinos try their luck. First of all, slots are the most popular games. In this area, the State Treaty can be considered positive, because since this urging more and more foreign casinos on the American market. For the players, this means in a significantly larger portfolio of different games.
The possible danger that the new tax will go down the payout rates has not yet come true. In order to say more things, the future must be waited for. If the quota change down, it must be expected that many players will look for other options. After all, most of them are not the fun with most, but in the foreground. In any case, the Gambling State Treaty So far not negatively affected the industry.
Data comes from a new tool
YouGov’s data come from Global Gambling Profiles. This is a new tool that is supposed to give a comprehensive view of the gaming market. In the past, this sector has been significantly lacking significant data. The tool includes a comprehensive overview of the players and their preferences. The tool gives information about what and where are played. Information can also be given about the type of bets, frequency and sales.
Global Gambling Profiles receives its data from around 500,000 interviews that are collected annually. New data for the market are collected every month. These show the behavior of 24 key markets. The tool offers the advantage that the industry is given a global overview for the first time. The entrepreneurs can therefore react much easier to changes and better adapt their offer to the wishes of the players.
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